Luisas_SignFinal.jpg
Luisas_SignOpt.jpg
Luisas_SignOpt2.jpg
Luisas_SignFinal.jpg

Luisa_Opener


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Luisa_Opener


EXISTING LUISA"S STOREFRONT

problem:  VISIBILITY

Existing storefront is small, difficult to see from afar.

SIGNAGE ISSUES:

  • Luisa's logo inconsistent on awning and blade signage (see left).  Makes it hard to read
  • Logo on both signs not large enough
  • Too much info on Blade Sign (at side of building).  No need for phone number or "free delivery"
  • Existing A-frame sign needs to be replaced and contain logo
Luisas_SignOpt.jpg

Option A


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Option A


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Luisas_Signage2.jpg
Luisas_BladeSigns2.jpg

OPTION  A


1.  UPDATE EXISTING AWNING

Sleek, large logo inspired by Union St is easier to read. The white border frames view of "Luisa's" logo

2.  NEW AWNING FLAP

Extends awning for large "Restaurant & Wine Bar"

3.  Decals

More branding and captures attention of sidewalk traffic

4.  BLADE SIGN

(left) Larger, simpler logo makes more impact.  Color contrast between blade sign and banner heightens visibility.  

 

 

Luisas_SignOpt2.jpg

Option B


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Option B


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Luisas_Signage2.jpg

OPTION  B


1.  NEW RECTANGULAR BANNER

Sleek, large logo is easier to read. Bold white background will also get customers attention

2.  NEW AWNING w/ TEASERS

Enlarges signage footprint for visibility and advertising

3.  HANGING SIGNS

Hanging logo and Specials signs captures sidewalk traffic

4.  BLADE SIGN

(right) Larger, simpler logo makes more impact.  Color contrast between blade sign and banner heightens visibility.  

 

 

Luisas_BladeSigns2.jpg